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Inbound Marketing Strategies

Inbound Marketing Strategies
The trend of inbound marketing started from 2006 and has proved to the most effective online marketing method ever since. Infinity Intellectuals has created its mark in this form of marketing and we ensure that our clients reach their respective goals.
Inbound marketing companies focus on creating quality content that attracts natural traffic with the potential to be converted into real-time customers. The core idea here is to create attractive and relevant content and sharing them with

business deal

Recent Trends to Boost Your Business deals

Recent Trends to Boost Your Business deals
The field of digital marketing is quite unpredictable and concept that encompasses many areas of marketing. To be crowned as a successful digital marketing company, you need to stay updated keep and incorporate the necessary changes to ensure the effective result of your business. The trends keep on changing from within a short span of time, especially with the implementation of new tools and technologies added to it.
There are more to digital

content-pr

What is the difference between marketing & PR?

What is the difference between marketing & PR?
What is the difference between marketing & PR? Marketing is the process through which products and services are of effectively packaged or promoted and later sold or distributed. The marketing companies basically perform the role of the distributor to reach out the goods to the consumer from the producer’s end. PR (Public Relations) on the other hand builds better relations of the brand with the customers through media coverage. In this way,

Big-Data analytics

What is Big Data Analytics?

What is Big Data Analytics?
Big data analytics is the process of gathering, organizing, and finally running analysis on the large sets of data. This helps to discover various types of activities pertaining to customers’ behavior, web server logs, survey response, etc. The list is quite big and the in-depth idea of big data analytics has become very important for analytical findings in major industries that deal with the massive amount of data.
At Infinity Intellectuals, we give our customer

call-to-action marketing

What is Call to Action Selling?

What is Call to Action Selling
Call to Action (CTA) is a selling strategy to provoke an immediate response by using messages like ‘Call now’, ‘Book today’, ‘Contact Us’, ‘Visit the store today’ etc. A simple message like ‘Watch this video’ is the form of the request rather being imperative. It tells the viewer or the audience to purchase a product/service or ask for personal details and contact information. It is a clear way to ensure that the viewers click

data driven marketing

What is Data-Driven Marketing Concepts?

Data-Driven Marketing Concept
In today’s digital world, data management plays a vital role to strengthen the marketing strategies and understand your customers better. At Infinity Intellectuals, we understand the importance of data and offer you effective data-driven marketing concepts.
The core
We acquire, analyze, and apply information about the customers’ need, behavior, and goals. Various tools pertaining to data management enables your brand or business to get streamlined. This mechanism also allows you to achieve deeper engagement and higher

marketing analytics

Why Marketing Analytics is required?

Why Marketing Analytics is required?
Marketing analytics is required to upgrade ant business, understand the customers and their requirement. This helps to form proper marketing strategies and invest on the right campaigns that are fetching profit. Statistics tells that both B2B and B2C companies will be spending 73% to 100% on the process of marketing analytics by 2018. The major companies are already spending over 1/3rd of their budget on analytics for bridging the gap between digital marketing and customer

Why companies are spending so much on marketing analytics

Why companies are spending so much on marketing analytics
The report says that both B2B and B2C companies are going to spend 73% to 100% on marketing analytics over the next three years. There are various tools of marketing analytics that includes Ad effectiveness, CRO, SEO/SEM analytics, Big Data, and Ecommerce analytics. The companies are spending over 1/3rd of their budget on analytics for capturing, processing, and leveraging the customer data.
It is a crucial area for any marketing genre,

data analytics

Maintaining Data is the Most Necessary Element for Business

Maintaining Data is the Most Necessary Element for Business
Data analytics is a crucial area for any marketing genre and when it comes to digital marketing, maintaining data becomes the most necessary element for your business. There are various types of data that are needed to support different sector of online marketing.
As a data analytics provider, we ensure your stability and streamlined information for your business. From Big data to mobile data, from performance data to campaign and product

marketing trends

Trends of digital marketing strategies in 2015

Trends of digital marketing strategies in 2015
Digital marketing is a vast concept and encompasses many areas to cover. For a successful online marketing company, you need to keep with the trends and follow-up to ensure an effective outcome of your business. The trends tend to change from year to year with the implementation of new tools and technologies added to it.
Digital marketing strategies are designed based on these latest trends. This increases the effectiveness of your online business.